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Sign into your account6 Videos that Can Help You Win More Leads
April 16 2017
Video use in real estate marketing is a great way to stand out and gain new leads. But as video marketing gains momentum, standing out in the crowd is essential. Luckily, video offers an array of avenues for creativity and added exposure.
Are You Taking Advantage of These Less-Common, Unique Video Types?
You've tried property videos, agent promos, and testimonials, but these new video types can help you break the mold:
1. Brand Promos
A bit longer than others, at about 4-5 minutes, promos should relay positive company attributes, things that make your firm special, boasting performance, and community service. Use these versatile videos in listing presentations, conferences, and autoplay on YouTube.
2. Explainer Videos
Take those "About Me" videos to the next level, showing clients there are humans behind your brokerage. Look to your website for ideas, such as your "About Us" page, "Certifications," and "Awards," leaving no major details of your brand unspoken.