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Browse the siteNovember 13 2017
Integration to bring disparate technologies closer together is becoming an ever-more-popular trend as consumers come to expect increasing ease and fusion in their lives.
Take the entertainment industry as an example — the Movies Anywhere platform syncs your Universal, Fox, Sony, Warner Bros., Disney, Pixar, Lucasfilm and Marvel Studios digital media with Amazon, Vudu and other streaming platforms. And in health care, new electronic health records that can be more easily transferred and shared between physicians gives synchronicity to the patient experience.
Those seamless technologies have taken longer to seep into real estate technology, however. Real estate brokerages and office managers typically have to juggle multiple tools and platforms in order to keep up with marketplace and consumer expectations, and that means a lot of duplicated effort — entering the same listing's information into several places, for example.
But now, the ease of integration has arrived for brokerages in at least one big way: transaction management platform dotloop is now integrating with the powerful and simplified office management solution iBroker.