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Sign into your accountMoxiWorks Refutes Compass' Claims Regarding Technology and Market Share
July 31 2018
Wow, just saw this and HAD to comment. It's rare that we see brokers go at each other so publicly about their competitive claims, but I have to say this letter is pretty interesting.
The real estate industry is rife with hyperbole and marketing claims. Our industry's preference of opinion over fact is one of the main reasons I started a research practice within WAV Group. The birth of business intelligence is allowing brokerages new ways to substantiate or refute claims like the article from MoxiWorks. Moxiworks is using MLS data married with business intelligence tools to refute claims that, in the past, would have been difficult to prove or disprove.