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Browse the siteMarch 17 2014
In a slump? Not motivated to list? Are you hearing that there are more buyers than listings available and don't know what to do about it?
How about reigniting how you get more listings....that SELL FAST!
It's time to reinvent yourself! Whether you are new to the business or a veteran of multiple years, there's never been a better time to refresh and re-launch your service strategies with real differentiation and a new enthusiasm for how you go to market.
Here are a few tips to get you fired up about getting more listings more easily:
1. Video – Don't have any listings? Take your video camera on tour and start sending short videos of new inventory to prospective buyers. Make them short, but invite the buyer with you into the property to get a peek to build engagement... and to prove you are working on their behalf! Sellers will be impressed and the word will get out that you are way ahead of the pack using innovations that work!
2. Neighborhood - Take advantage of using video to sell the neighborhood or area in which you are looking to dominate. Talk about why you love living in your town (subdivision, city, development, etc.) and highlight the area's best features. Post this on your YouTube channel and include a link in your newsletters or direct mail to promote engagement and branding.