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Real Estate Websites 101

August 01 2014

online real estateYour website is your online "real estate" showroom, so it needs to be appealing and functional. Most experts would agree that your website should also have IDX so that you can provide MLS property search for website visitors. Without IDX, you can display only your own listings, which doesn't provide a compelling search experience. The ultimate goal of your website is to gain new business or sell properties, so it will need the ability to capture leads.

Your website options span a wide range – from 100% custom design, to template-based do-it-yourself. The key to success is balancing your budget constraints with your goals, and finding a vendor who will fit that niche.

To help you learn more about real estate websites, we recommend reading the following articles. They're a good place to get started:

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